Announcement Date: June 5, 2017

Donald Trump, Jr. and Eric Trump announced that the Trump Organization will expand its hotel chain with a patriotically themed mid-market line called “American Idea,” inspired by their campaign travels. When asked whether they were trying to make money from politics, Donald Trump, Jr. said that “[i]t has nothing to do with politics.” Chief Executive of the hotels division, Eric Danziger, also said that “[t]here is no political thought to it.”