Announcement Date: May 5, 2017

Politico reported that the value of President Trump’s businesses has jumped 30 percent since the election, citing research from Brand Keys, a New York-based research company. The properties become more valuable each time the president visits, according to the firm. “The added value every time he shows up at one of these locations is adding to the brand’s power and the brand’s equity,” Brand Keys President Robert Passikoff told Politico.